Status: Baseline only

  
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Baseline only

Most Recent Data:
82.1 percent (2018)

Target:
59.7 percent

Desired Direction:
Decrease desired

Baseline:
82.1 percent of students in grades 6 through 12 were exposed to tobacco product marketing over the internet, in newspapers or magazines, at the point of sale, or on TV or in movies in 2018

Reduce the proportion of adolescents in grades 6 through 12 who are exposed to tobacco product marketing

Target-Setting Method
Projection

Summary

Tobacco use usually starts in adolescence, and evidence shows that exposure to tobacco marketing makes it more likely that adolescents will start using tobacco.

Workgroup: Tobacco Use Workgroup