Status: Baseline only
Reduce the proportion of adolescents in grades 6 through 12 who are exposed to tobacco product marketing
Baseline: 82.1 percent of students in grades 6 through 12 were exposed to tobacco product marketing over the internet, in newspapers or magazines, at the point of sale, or on TV or in movies in 2018
Target: 59.7 percent
Data Source: National Youth Tobacco Survey (NYTS), CDC/NCCDPHP
Tobacco use usually starts in adolescence, and evidence shows that exposure to tobacco marketing makes it more likely that adolescents will start using tobacco.
Workgroup: Tobacco Use Workgroup