March 29, 2010
This week, we examine the translation of scientific research into popular media by highlighting a recently-published study and the resulting press surrounding it:
Physical Activity and Weight Gain Prevention (Source: Journal of the American Medical Association) Researchers analyze the link between physical activity and weight maintenance among a cohort of middle-aged women followed for thirteen years.
Samples of press that followed:
Fighting Fat in Middle Age Takes Hard Work (Source: NPR)
Women Should Exercise An Hour a Day to Maintain Weight, Study Says (Source: LA Times)
To Avoid Weight Gain, Women Need to Workout a Lot (Source: Chicago Sun-Times)
How can the public health community ensure that consumers are hearing the appropriate messages? Share your thoughts.